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What is the revenue return on a marketing investment?


For example, if a company spends $10,000 what can it expect to generate in sales revenue?

LOL! That depends on what their selling and how much they can mark it up. DUH

it depends on what the money is invested in

Check out Sales and Marketing Help dot com.
( http://www.salesandmarketinghelp.com )
They have a whole article on this topic under the direct mail page.
The principal applies to all marketing expenses.
It is a general ROI model.

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